The Two Oceans Aquarium activated the For Love Of Water
message through the venue, collateral and member network.
Event: The Two Oceans Aquarium made the venue available for
two evening events during Water Week, one for the Dutch
Consulate and the NWP (Netherlands Water Partnership) and the
other for a FLOW social media event which they co-sponsored.
Collateral & Art: The Aquarium produced 500 FLOW postcards for
visitors to the Aquarium, on the evening of the FLOW social media
event the I&J Predator Exhibit was branded with the ingredient
messaging and the Aquarium stocked the FLOW endorsed Water
Bottles in their onsite restaurant, Shoreline Café. The FLOW icon
was also included in the 17 poems displayed on the exhibits in the
Aquarium.
Online: They included content and a link in the Aquarium
newsletter sent to 23,872 unique subscribers.
