Justin Friedman, founder of For the Love of Water (FLOW), chaired and opened the keynote session on the second day of the 2017 African Utility Week. Unpacking the use of communication to drive lasting behaviour change and the philosophy behind this approach, Friedman briefly took delegates through the history of FLOW and how its simple messaging and strategy has been successful in the sphere of water conservation…
A non-profit organisation is expected to challenge companies, individuals and CEOs to pledge for a water-reslient future at the annual African Utility Week. For Love of Water (Flow) founder Justin Friedman explains that the initiative works to drive lasting behavioral change among individuals and companies…
Amidst what is labelled as the worst drought in Cape Town in 100 years, a city official told delegates at the African Utility Week conference there was no way they could reasonably have anticipated the severity of this drought. Cape Town residents are now bracing themselves for level 4 restrictions…
The invisible blue vein runs through every part of our lives – our bodies, homes, farms, towns, cities, schools and workspaces. Every single thing that we eat, use or throw away has a H2O footprint. This life giving stream is easily overlooked, especially when it comes to the consumer driven world of business…